Whether you are getting ready for your family vacation or looking to enjoy the next adventure with your kids safely and with minimal stress, we hear you! Summer offers the perfect opportunity for fun activities, such as family time at the beach, playing outdoors, camping, and why not, getting caught in the rain. But without the proper gear, these adventures can turn into a source of stress, especially if you often find yourself spending hours cleaning clothes and shoes afterwards! That’s where quality, durable outdoor gear comes in!
Image: Muddy Puddles
For over two decades, Muddy Puddles has been the biggest supporter of young adventurers! They have been developing sustainable waterproof outerwear and UV swimwear for children aged 0 to 12–the kind of clothing that are designed to withstand any kind of adventure! Let’s learn more about this brand and their ethos below!
Where Does Muddy Puddles Come From?
Necessity is truly the mother of invention—especially when we are talking about Muddy Puddles! The idea started on a farm in Devon, when a mum needed to keep her little one dry. She laid her child on the kitchen table, traced around him, and made the first waterproof suit. That simple idea grew, and today, over 20 years later, Muddy Puddles has become a trusted brand for families who are looking for resistant but sustainable clothes for their kids.
In 2025, Muddy Puddles is still focused on the same goal: helping kids stay warm, dry, and happy—whatever the weather or the adventure! However, their designs have become all the more clever, using advanced materials and technologies. So, children can splash in puddles, roll in mud, or play in the rain and still be comfortable!
What really makes Muddy Puddles stand out is that they don’t focus on this generation of kids—but also on the ones to come! They do so by creating clothes that are not just well-made, they’re also designed to protect the planet. The company uses recycled fabrics, takes significant steps to reduce waste, and packages everything in sustainable materials. Plus, since 2022, they’ve been a Certified B Corporation®, which means they meet high standards for looking after people and the environment!
Pros & Cons
When it comes to investing in quality clothes for your little ones, you’ll want to know you are making an informed choice. That’s why we have put together a concise overview of the pros and cons of Muddy Puddles–so, you can choose with confidence!
Pros
- Exceptional Durability
Muddy Puddles uses quality materials to ensure that the clothes will last as long as possible without dropping in quality, function, or style! But you don’t have to take their word for it: they offer a one-year quality guarantee on every item for your peace of mind. Plus, real-world testing (across two decades and thousands of young users) backs the claim: these clothes are genuinely built to last and be handed down.
- Outstanding Performance
The danger of falling for a gimmick is always around the corner when buying high-performance gear. Fortunately, with Muddy Puddles, you are in safe hands. Their outerwear is truly waterproof, comfortable, and child-friendly. From summer downpours to muddy adventures, you can trust these items to keep your kids warm and dry.
- Sustainability Credentials
Muddy Puddles truly leads the way in eco-friendly, high-quality fashion. Not only have they been one of the first brands to use recycled plastic in children’s outerwear, they also guarantee their entire collection uses recycled fabrics inside and out- since 2021!
- Transparent and Ethical Supply Chain
Trusting a brand is important, but with so much green-washing out there, it can be hard to pinpoint where the truth lies. With Muddy Puddles, you can rest assured that their claims are founded. Plus, the brand works with certified factories, using IS2009 or amfori Business Social Compliance Initiative standards, and visits its supply partners annually to provide full transparency into the development chain.
- Biodegradable Packaging
If you are looking to reduce your impact on landfills through conscious buying choices, Muddy Puddles can help. This brand ensures that each Item is shipped in biodegradable corn starch bags and recycled paper packaging, reducing single-use plastic.
- Customer Assurance
As of today, Muddy Puddles boasts over 37,000 five-star reviews, giving you a sneak peak into the quality of their clothes and customer service. Plus, they offer a no-fuss, 30-day return policy and premium customer service.
- Bold, Unisex Designs
No two children are alike, and Muddy Puddles knows this! That is why they create items that are colorful, practical, and appealing, regardless of gender—they are truly designed to be passed from one child to the next.
Cons
- Price Point
While the quality and durability certainly make the investment worthwhile, some parents might find Muddy Puddles slightly pricier than fast-fashion alternatives.
- Sizing Availability
During certain periods of the year, popular designs or sizes can sell out, especially in peak vacation seasons.
- Limited Physical Presence
Muddy Puddles is an online-first retailer. This ensures product availability nationwide, but it may be tricky for those who prefer shopping in-store to see items before purchase.
The Promise: Waterproof Outdoor Clothing That’s Built to Last—and Made Responsibly
So, what should you expect from Muddy Puddles? Well, truly, a world of dry and comfortable adventures. Below you can find out a little more.
Performance & Product Experience
Muddy Puddles promises to keep your child dry, warm, and comfortable in any weather. Parent feedback and our own testing confirm their products really deliver. Plus, these clothes are designed for any type of interest or adventure. In fact, their range goes from toddler splash suits to sturdy parkas and UV swimwear for older kids—all designed with the needs of young adventurers in mind! And, of course, versatility is important—that’s why each item is designed to be suitable in any setting.
Sustainability & Ethical Commitments
Sustainability is the core value of Muddy Puddles. As a B Corp since 2022, the company must meet strict standards for environmental and social responsibility. When shopping at Muddy Puddles, you can be sure that all items are made of recycled materials, reducing waste and environmental harm. Additionally, they strictly vet their supply partners for certifications and ethics to offer increased supply chain transparency.
Customer Feedback & Community Trust
With 37,000+ five-star reviews, Muddy Puddles has built a loyal customer base. In particular, returning customers are happy with the durability of the items, friendly and responsive customer service, and easy returns. Many parents even say these clothes survive multiple kids!
In a crowded market, Muddy Puddles stands out by delivering exactly what it promises: high-performance, eco-conscious, and joyfully designed outerwear for adventurous children. They bring together technical innovation with ethical responsibility to encourage outdoor play without compromising on comfort.
The bottom line? If you are looking for truly waterproof, durable, and planet-friendly clothing for kids, Muddy Puddles is absolutely a brand to consider in 2025.